A/B-тестирование ссылок
Click analytics and A/B tests for growth — split traffic between landing pages and let data choose the winner.
Traffic Distribution
How LinkForge Splits Your Traffic
Define custom ratios and send visitors to different landing pages from a single short link. LinkForge handles the routing, tracking, and reporting so you can focus on optimizing conversions.
50 / 50 — Even Split
Send half your clicks to Variant A and half to Variant B. Ideal for head-to-head tests when both landing pages have similar audience appeal. Example: bit.ly/summer-sale routes 50 % to the new product page and 50 % to the legacy page, letting conversion rates speak for themselves.
70 / 30 — Weighted Split
Favor your control variant while gathering data on the challenger. When Marissa Chen at Nordstrom Digital tested a redesigned checkout flow, she allocated 70 % of traffic to the proven page and 30 % to the new layout — enough volume to reach statistical significance within 12 days without risking revenue.
Custom Ratios — Full Control
Need 85 / 15 for a high-stakes test? Or 40 / 30 / 30 for a three-way comparison? LinkForge supports any integer split across up to five variants. Tom Bradley at SaaS Metrics Co. ran a 40 / 30 / 30 test across three pricing pages and identified a 22 % lift in free-trial sign-ups within two weeks.
Results & Cases
Measure, Compare, Automate
LinkForge tracks clicks, conversions, and bounce rates per variant in real time. When a winner emerges, you can automatically redirect all traffic — or keep the test running to validate long-term performance.
Our dashboard shows a side-by-side comparison of every metric: total clicks, unique visitors, CTR, average session duration, and goal completions. Statistical significance is calculated using a 95 % confidence interval, so you never declare a winner too early.
Case: 34 % CTR Increase at Brightwell Marketing
Jenna Okafor, Head of Growth at Brightwell Marketing, used LinkForge to A/B-test two email campaign landing pages. Variant B featured a single CTA above the fold; Variant A had three CTAs spread across the page. After 14,200 clicks over 10 days, Variant B won with a 34 % higher click-through rate and a 19 % lower bounce rate. Traffic was auto-redirected, and monthly lead volume rose from 620 to 831.
Case: 27 % More Conversions at FitTrack App
Daniel Reyes, Product Manager at FitTrack, split 50 / 50 traffic between a video-first landing page and a text-heavy feature list. The video variant generated 27 % more app installs over a 3-week test period (18,400 total clicks). FitTrack now uses LinkForge for every paid-ad campaign, running rotating A/B tests to continuously improve ROAS.
Case: 41 % Reduction in CPA at ClearPath Finance
Natalie Whitmore, Performance Marketing Lead at ClearPath Finance, tested four versions of a lead-gen form using a 25 / 25 / 25 / 25 split. The variant with a simplified two-field form (name + email) outperformed the others by 41 % in cost per acquisition. LinkForge's automatic winner selection redirected all traffic after 9,800 clicks, saving an estimated $12,400 per month in ad spend.
Automatic winner selection is configurable: set a minimum sample size (default 1,000 clicks per variant) and a confidence threshold (default 95 %). Once both conditions are met, LinkForge can redirect 100 % of traffic to the winning variant — no manual intervention required.
Start an A/B Test View Full Documentation